With over 14 years of expertise in the automotive industry, Saad Menioui has significantly contributed to the expansion of the HYUNDAI brand in Morocco. He has held key roles at Global Engines, including Director of Network Development and Branch Manager.
Mr. Menioui holds a master’s degree in Strategic Marketing and Business Management from Mohammed V University in Rabat. He also has a strong background in economics, preparing him to face the challenges of his new role.
Since its launch on the Moroccan market in June 2024, CHANGAN Auto has stood out for its high-quality automobiles, equipped with sophisticated technologies and styled in Italy. With over 500 transactions completed in less than seven months, the brand aims to position itself as a key player in the Moroccan automotive industry.
