The Seychelles lead due to their high levels of individual freedom, human development, and a stable economic environment. This framework provides a unique and attractive investment climate. Despite its smaller economic size, Mauritius stands out for its innovation, economic freedom, and high GDP per capita.
Economic landscape of African countries
The small island economies of Seychelles and Mauritius have become the most attractive investment destinations on the African continent, ranking first and second respectively, according to a new report. The larger economies of Egypt, South Africa, and Morocco occupy the third, fourth, and fifth spots.
Egypt, the largest African economy by GDP in 2023, offers a substantial market with diverse opportunities in technology, manufacturing, and services. Its strategic location and economic potential further enhance its attractiveness.
Despite significant challenges, South Africa remains a key investment hub in Africa. Its robust financial sector, diversified economy, and potential for infrastructure development make it a crucial player in the investment landscape. Morocco’s strong performance in connectivity, innovation, and economic stability makes it a top-tier investment destination. Its strategic proximity to European markets further strengthens its appeal to investors.
These rankings highlight the diversity of investment opportunities across the continent, ranging from small island nations with stable environments to large economies with substantial market potential.
Top investment destinations in Africa in 2024
Africa is an incredibly diverse continent, and no two markets are alike. This means there is no universal success story. However, with hindsight, it becomes clear that countries belong to distinct groups with common characteristics. The Investing in Africa report suggests several potential investment archetypes based on shared features.
The highest-ranked countries represent large, well-established economies that offer stability and a range of investment opportunities, such as Nigeria, South Africa, Egypt, and Ethiopia. Emerging countries are those with strong potential for economic growth and innovation, driven by factors such as a young population and abundant resources, including Senegal and Côte d’Ivoire. High human potential countries are markets with a young and rapidly growing population, creating a significant consumer base and a future workforce, such as Kenya, the DRC, and Uganda.
The « global connectors » are more advanced economies with a strong international presence, like Morocco, Mauritius, Tunisia, and Seychelles. The « ow-base boomers » are smaller markets with high potential for explosive growth but with a correspondingly higher degree of risk, notably Rwanda, Mozambique, and Benin.
Trends in different economic markets
Countries like South Africa, Kenya, and Ghana are known for their advancements in technological innovation and diversification of their economic bases, making them attractive investment destinations.
The African Continental Free Trade Area (AfCFTA) holds considerable potential for boosting intra-African trade, enhancing economic integration, and creating a more competitive continental market. The effective implementation of AfCFTA is expected to spur economic growth and development across the continent.
Africa’s young and rapidly growing population also presents a unique opportunity for economic growth, with countries like Ethiopia, Tanzania, and Uganda poised to benefit from this demographic dividend, provided they can create sufficient job opportunities and foster an environment conducive to economic participation.